Zoltán KÖVECSES

Zoltán KÖVECSES, Metaphor and ideology in slang: the case of WOMAN and MAN > 151

Notre étude cherche à savoir si dans l’argot anglo-américain la conceptualisation de la FEMME est différente de celle de l’HOMME. La principale question qui se pose est la suivante : étant donné que l’argot est typiquement un langage d’hommes, la conceptualisation de la femme dans l’argot anglo-américain témoigne-t-elle de certains préjugés partagés par les hommes ? Nous avons effectué l’analyse métaphorique de plusieurs centaines d’éléments argotiques anglais relatifs aux deux notions, et nous avons découvert que la femme y est plus souvent que l’homme conceptualisée en tant que MARCHANDISE, NOURRITURE APPÉTISSANTE ou ANIMAL, ce qui s’explique par l’intérêt que portent les hommes aux femmes en tant qu’objets sexuels.

We can think of ideology as dominant discourse about a socially-culturally important subject matter that provides us with a particular perspective on that subject matter and also on other related subject matters. I will use the concepts of WOMAN and MAN in (American) English slang to demonstrate one way of dealing with the study of the ideology connected with the subject matter of woman and man. Speakers of English slang talk a lot about the related concepts of WOMAN and MAN, and, as we will see, the way they talk about them reflects a particular ideology about them. This topic is particularly interesting in light of the commonly heard claim that males (and most speakers of English slang are males) have an ideologically biased view of women. Slang seems to be an especially suitable domain of language for this purpose, since speakers of slang are mostly men (moreover, macho men) who are commonly regarded as having extreme views and negative biases against women, as well as ethnic groups, homosexuals, fat people and short people, to name just a few cases. I wish to see whether this is true by examining the ideologies about women and men. Specifically, I want to explore the issue of what these ideologies about women and men consist of in detail, and whether and to what extent the ideologies we find for women and men, respectively, are different or the same.

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